Premium Analytics

ReachFive provides you with out-of-the-box standard analytics that give you deep customer insight. However, if you want an even deeper look into your user analytics, you can opt to subscribe to Premium Analytics.

Page highlights

This page provides you with:


Premium Analytics overview

ReachFive’s Premium Analytics offers deeper insight into your user base’s behaviour beyond that of just the standard analytics package as shown in Analytics. Combined with the powerful out-of-the-box analytics that come standard with ReachFive, these Premium Analytics help you to better understand how your users are interacting with your sites so you can best tailor experiences for them and respond to new patterns as they emerge.

Get started with Premium Analytics

To get started with Premium Analytics, you just need to sign into your ReachFive Console and go to Analytics  Premium Analytics.

If you don’t see Premium Analytics, please contact your ReachFive contact to enable the Premium Analytics module.
premium analytics home dashboard

Change the timeframe

Generally speaking, in each Premium Analytics page, you can adjust the timeframe by:

  • Rolling month: the latest month.

  • Rolling year: the latest year (12 month period).

  • Year to date: the start of the year to the current date. (Example: January 1st 2024 to 2024-12-19).

  • Select dates (select your own timeframe)

To change the range of dates (timeframe) for your data, go to the calendar picker and select your desired dates.

premium datepicker

Premium Analytics pages

Currently, we have 6 Premium Analytics subpages on the ReachFive Console:

What identifiers do they use?

To access this page, go to Premium Analytics  What identifiers do they use? on your ReachFive Console.

This page displays the different identifiers that are used during the authentication flows configured on the ReachFive account in a visual by relative or absolute values.

  • Login

  • Login from suspended account

  • Login with invalid ID format

  • Login with matching password

  • Login with unknown identifier

  • Login with wrong password

  • OTP sent

  • Profile was locked

  • Signup

Want to see a visual?

premium page identifiers

How do they reset their passwords?

To access this page, go to Premium Analytics  How do they reset their passwords? on your ReachFive Console.

This page displays the time observed between a password reset request and the password being effectively reset, and a comparison with the average found across all our brands.

The categories are grouped as follows:

  • Less than 1 minute: The request and the reset happened in under 1 minute.

  • Less than 15 minutes: The request and reset happened in under 15 minutes.

  • Less than 2 hours: The request and reset happened in under 2 hours.

  • More than 2 hours: The request and reset happened over 2 hours apart.

  • Never: The actual password reset never happened after the request to reset the password.

Want to see a visual?

premium page passwordReset

Failed signup

To access this page, go to Premium Analytics  Failed signup on your ReachFive Console.

This page displays the reasons why failed signups occurred on your site. The primary purpose is to help you identify why customers are unable to create an account for your site so you can better minimize the obstacles in the future.

Examples:

  • Non-compliant password

Want to see a visual?

premium page failedSignup

Failed login

To access this page, go to Premium Analytics  Failed login on your ReachFive Console.

This page displays the reasons why failed logins occurred on your site. The primary purpose is to help you identify why customers are unable to log in to their account(s) for your site so you can better minimize failed logins in the future.

Examples:

  • Wrong password

  • Invalid identifier format

  • Unknown identifier

Want to see a visual?

premium page failedLogin

Email verification

To access this page, go to Premium Analytics  Email verification on your ReachFive Console.

This page displays the time observed between a signup (top visual) or an email update (bottom visual) flow and the email being effectively verified by the user. It compares this with the average found across all our brands.

Flows accounted for are:

  • The current account.

  • Across all accounts (brands)

Want to see a visual?

premium page emailVerification

Users miscellaneous metrics

To access this page, go to Premium Analytics  Users miscellaneous metrics on your ReachFive Console.

This page displays miscellaneous metrics for your users in a given time period including:

  • Lite profiles converted to fully managed profiles

    The number of lite_merged_into_managed events created in the selected time frame.

  • The number of compromised profiles

    The number of profile_comprised events created in the selected time frame. The number may differ from the “Compromised profiles” listed in the Analytics section because this page only list profiles that are currently compromised.

  • How often users change passwords

    The number of password_changed events created in the selected time frame. It only includes passwords that have been updated by an authenticated user. In other words, password_reset events are not counted.

  • How many users were deleted

    The number of user_deleted events created in the selected time frame.

  • How many MFA activations (2FA enabled) occurred

    The sum of mfa_email_verify_registration and mfa_phone_number_verify_registration events created in the selected time frame.

Want to see a visual?

premium page miscellaneous

Use analytics tools

Our analytics provide some handy tools when interacting with your customer data.

toucan toco slider

Sharing data

One of the handy tools is the ability to annotate and share or simply export your data via csv or excel.

To do this:

  1. Go to the analytics page that you want to share.

  2. Click the slider to open the tools.

  3. Click Share.

    analytics tools share

Annotate & Share

  1. Click Annotate & Share.

  2. Annotate (draw directly) on the screenshot. This highlights important information.

  3. Add an email in the Send to field.

  4. Add a comment in the Comment field. (optional)

  5. Don’t forget to click Send Capture.

Voila! Your email recipient will have an annotated screenshot of your analytics page.

analytics tools annotate share

Export Data

  1. Click Export Data.

  2. Choose to export via CSV files or an Excel file.

    analytics tools export

Toggle view

You can toggle between the Chart and Dataset view easily with the analytics tools.

To do this:

  1. Go to the analytics page that you want to view.

  2. Click the slider to open the tools.

  3. Under Display, select Chart or Dataset.

    graph dataset toggle